About the blog

It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.

The Why Gen Y Blog has a simple mission: to equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.

Blog Authors
Cheryl Wiens
Our Young & Free Program Manager and host of the Living Young & Free Show wants to help Gen Y see the light!
 



DeAndré Upshaw
Former Young & Free Texas Spokesperson, DeAndré is now a Gen Y insider intent on making credit unions relevant.
 



Tim McAlpine
Creative Director of Currency, Tim is a credit union advocate who wants to see credit unions succeed.
 



Sandy Pitkethly
Vice President, Marketing of Currency, Sandy wants to help credit union marketers connect with Gen Y.
 



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Wednesday
May122010

Next Why Gen Y Live: Charlie Elliot

Buenos dias!

If you guys aren't hip to the hot and happening going-on's of the Young & Free world, (a) shame on you, and (b) there's a new kid on the block! Young & Free Mississippi launched in late April and has 23 awesome applicants.

Tomorrow we'll have the President and CEO of the Mississippi Credit Union Association, Charlie Elliot, on to talk about the first ever Y&F sponsored by a league, and the fact that it is very difficult to spell the word Mississippi. Seriously, I misspelled it like 8 times in this post alone.

Its going to be a fun, awesome time, hope to see you there! 

DeAndre

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