About the blog

It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.

The Why Gen Y Blog has a simple mission: to equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.

Blog Authors
Cheryl Wiens
Our Young & Free Program Manager and host of the Living Young & Free Show wants to help Gen Y see the light!
 



DeAndré Upshaw
Former Young & Free Texas Spokesperson, DeAndré is now a Gen Y insider intent on making credit unions relevant.
 



Tim McAlpine
Creative Director of Currency, Tim is a credit union advocate who wants to see credit unions succeed.
 



Sandy Pitkethly
Vice President, Marketing of Currency, Sandy wants to help credit union marketers connect with Gen Y.
 



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Tuesday
Aug312010

Next Why Gen Y Live: Darryl LaPlante

Hola, como esta?

Our next installment that is the pure joy of Why Gen Y Live will feature none other than the current Young & Free South Carolina spokester Darryl LaPlante. Be prepared for an awesome, unpredictable show! 

Check out one of Darryl's latest videos!

I really can't wait. Let's get busy, yall!

DeAndre

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