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It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.

The Why Gen Y Blog has a simple mission: to equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.

Blog Authors
Cheryl Wiens
Our Young & Free Program Manager and host of the Living Young & Free Show wants to help Gen Y see the light!
  



DeAndré Upshaw
Former Young & Free Texas Spokesperson, DeAndré is now a Gen Y insider intent on making credit unions relevant.
  



Tim McAlpine
Creative Director of Currency, Tim is a credit union advocate who wants to see credit unions succeed.
  



Sandy Pitkethly
Vice President, Marketing of Currency, Sandy wants to help credit union marketers connect with Gen Y.
  



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« Why Gen Y Live 20: Jonathan Gowin | Main | Bad Finance »
Wednesday
May262010

Next Why Gen Y Live: Jonathan Gowins

By AuthorDeAndré Upshaw on DateMay 26, 2010 CommentPost a Comment

We've returrrrrrrrrrrrrrrrned!

And we have a face melting treat for you guys: This week's show features Jonathan Gowins, from Addison Avenue Federal Credit Union, and he's going to talk with us about their launch of the first credit union augmented reality app!

Not familiar with augmented reality? Here's a demo of how it works in the real world!

Instead of subway systems, though, this app shows the locations of nearby ATMs and branches. Pretty baller, eh?

The Financial Brand.com

Its going to be an awesome augmented reality good time! 

DeAndre

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