About the blog

It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.

The Why Gen Y Blog has a simple mission: to equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.

Blog Authors
Cheryl Wiens
Our Young & Free Program Manager and host of the Living Young & Free Show wants to help Gen Y see the light!
 



DeAndré Upshaw
Former Young & Free Texas Spokesperson, DeAndré is now a Gen Y insider intent on making credit unions relevant.
 



Tim McAlpine
Creative Director of Currency, Tim is a credit union advocate who wants to see credit unions succeed.
 



Sandy Pitkethly
Vice President, Marketing of Currency, Sandy wants to help credit union marketers connect with Gen Y.
 



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Friday
Mar122010

Voting update: day 5

After just five days, we have more than 2,000 votes in our Lookin' Like a Fool with your Money in a Bank Music Video Contest! Here is the latest update on the top-five leader board.

1st – Amy McGraw
2nd – Casandra
3rd – James Robert Lay
4th – The Disclosures
5th – Sophia & Co.

The top 10 are really close. To keep the interest high the drama thick, we'll give you one more update on Monday before revealing the winners on next Thursday's Why Gen Y Live.

Tim


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