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About the blog

It's a simple math problem. The average age of a credit union member is 10 years older than the average age of a North American. If credit unions do not reverse the trend and attract the next generation of credit union members, the future doesn't look so bright.

The Why Gen Y Blog has a simple mission: to equip credit union executives and marketers with relevant information that will help them succeed in attracting and retaining new Generation Y members.

Blog Authors
Cheryl Wiens
Our Young & Free Program Manager and host of the Living Young & Free Show wants to help Gen Y see the light!
  



DeAndré Upshaw
Former Young & Free Texas Spokesperson, DeAndré is now a Gen Y insider intent on making credit unions relevant.
  



Tim McAlpine
Creative Director of Currency, Tim is a credit union advocate who wants to see credit unions succeed.
  



Sandy Pitkethly
Vice President, Marketing of Currency, Sandy wants to help credit union marketers connect with Gen Y.
  



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Wednesday
Mar102010

Why Gen Y Live!: Carol Phillips

By AuthorDeAndré Upshaw on DateMar 10, 2010 CommentPost a Comment

Make sure your clock is set for this week's edition of Why Gen Y Live! We have the President of Brand Amplitude Carol Phillips set to mix up up with me as we talk about the issues that financial institutions are facing today, and how they can reach the youth of the country.

Check out Carol's blog, Millennial Marketing and an awesome Millennial wiki that she has created!

Tune in tomorrow for all the goodness! And don't forget to cast a vote in our "Money In A Bank" competition - we've received over 1000 votes already!

DeAndre 

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